{"id":9045,"date":"2018-06-21T14:35:21","date_gmt":"2018-06-21T12:35:21","guid":{"rendered":"https:\/\/www.pilarjerico.com\/blog\/"},"modified":"2023-03-20T20:08:26","modified_gmt":"2023-03-20T19:08:26","slug":"blog","status":"publish","type":"page","link":"https:\/\/blog.pilarjerico.com\/en\/","title":{"rendered":"Blog"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Hero Section&#8221; _builder_version=&#8221;4.16&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;131deg&#8221; background_color_gradient_stops=&#8221;#CCCCFF 0%|#8bc6ec 100%&#8221; background_color_gradient_start=&#8221;#CCCCFF&#8221; background_color_gradient_end=&#8221;#8bc6ec&#8221; background_image=&#8221;https:\/\/pilarjerico.com\/wp-content\/uploads\/alvaro-bernal-25211-unsplash.jpg&#8221; custom_padding=&#8221;20px|0px|40px|0px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;2%&#8221; animation_starting_opacity=&#8221;100%&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_color=&#8221;rgba(0,0,0,0.1)&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;0|0px|0|0px|false|false&#8221; custom_width_px=&#8221;1440px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Playfair Display|700|||||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_font_size=&#8221;60px&#8221; header_line_height=&#8221;1.5em&#8221; header_2_font=&#8221;||||||||&#8221; header_3_font=&#8221;||||||||&#8221; header_4_font=&#8221;||||||||&#8221; header_5_font=&#8221;||||||||&#8221; header_6_font=&#8221;||||||||&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||20px|&#8221; header_text_shadow_style=&#8221;preset3&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Blog<\/h1>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#f7d584&#8243; divider_weight=&#8221;3px&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;80px&#8221; module_alignment=&#8221;center&#8221; height=&#8221;10px&#8221; custom_margin=&#8221;||20px|&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]&nbsp;<br \/>\n[\/et_pb_divider][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Poppins||||||||&#8221; text_text_color=&#8221;rgba(255,255,255,0.8)&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;600px&#8221; module_alignment=&#8221;center&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Latest post published on my website. Subscribe to receive them in your email and share them with your friends.<\/p>\n<p>To see all his articles in El Pa\u00eds you can also visit:<span class=\"Apple-converted-space\"> <\/span><\/p>\n<p><span><a href=\"https:\/\/elpais.com\/autor\/pilar-jerico\/\">https:\/\/elpais.com\/autor\/pilar-jerico\/<\/a><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Blog Section&#8221; _builder_version=&#8221;4.16&#8243; background_position=&#8221;top_center&#8221; custom_padding=&#8221;70px|0px|54px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Playfair Display||||||||&#8221; header_2_font=&#8221;Playfair Display|700|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#2b2b2b&#8221; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1.1em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px|&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left;\">To decide more coldly, think in another language<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<strong>Published on 06\/25\/2018<\/strong><br \/>\n[\/et_pb_text][et_pb_divider color=&#8221;#f7d584&#8243; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;10%&#8221; height=&#8221;20px&#8221; global_colors_info=&#8221;{}&#8221;]&nbsp;<br \/>\n[\/et_pb_divider][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Poppins||||||||&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.6em&#8221; global_colors_info=&#8221;{}&#8221;]Would you kill one person to save five? I know, what a question\u2026 But in a hypothetical case, your answer would vary depending on the language in which it was asked. At least, that is the conclusion of an <a href=\"http:\/\/journals.sagepub.com\/doi\/abs\/10.1177\/0956797617720944\">investigation<\/a> that analyzes the impact of language on our decision making. In this case, they proposed the following scenario more typical of Marvel movies than of our day to day: imagine that there is a runaway train and that it is going to kill five people who are tied to the tracks. You have a chance to save them if you push an obese man from the top of a bridge who, even if he dies, will cause the train to derail. Would you do it? Well, if this question is asked in the native language, only 18% of those surveyed would agree to throw it to avoid a major accident. However, if the same question were asked in a foreign language that respondents understood, the figure would be more than double, at 44%. The research was repeated in several languages, including English, Spanish, German and Italian, and the results were similar.<\/p>\n<p>According to the conclusions of <a href=\"https:\/\/www.sciencedirect.com\/science\/article\/pii\/S1364661316301218\">Hayakawa, Costa, Foucart and Keysar<\/a> , when we think in our mother tongue, <strong>there is a greater emotional charge in the decisions we make and the moral judgment that dictates what is good and what is bad is more present<\/strong> . &#8220;How am I going to kill someone innocent?&#8221; It would be one of the first concerns that arise. However, <strong>when we reflect in a <a href=\"https:\/\/elpais.com\/elpais\/2016\/09\/20\/ciencia\/1474361350_895028.html\">foreign language<\/a> , the response is more deliberate, less emotional, and more utilitarian<\/strong> : if one person dies, at least more are saved. Language not only influences whether we opt for more emotional or more rational decisions, it even affects our perception of risk and the impact of fear. In another investigation, for example, questions were asked about the risks that exist when traveling on a plane or those of biotechnology. The conclusion was similar: if we think about it in our mother tongue, we will identify more risks and, therefore, more fears (remember that emotions come into play with greater intensity). However, if we reflect on it in another language, we will see more benefits than costs and, therefore, fewer risks.<\/p>\n<p>Sellers in markets or tourist souks know from experience that speaking in <strong>the mother tongue of the listener generates more empathy<\/strong> . They do not address customers in English, which almost every good tourist at least knows how to speak, but in the language of the buyer so that they understand them and to reduce distances (if the offer were so good, only English would be enough). It also has its impact on the world of work. If we had a foreign boss or teammates and we wanted to gain their trust, it would be worthwhile to learn their language, even if it is just a few words. Faced with complicated decisions in a multinational, as sometimes occurs in dismissal processes, it would be advisable to reflect on them in a language other than the mother tongue, so that the conclusions are more elaborated and less driven by attachments. And, of course, if we had to deal with a negotiation or a conflict between two people, it seems that we would manage to keep our feelings at bay if it was approached with languages other than our native ones.<\/p>\n<p>In short, there are decisions that are difficult to address. Sometimes <a href=\"https:\/\/verne.elpais.com\/verne\/2018\/02\/02\/articulo\/1517565857_746482.html\">emotions help<\/a> and sometimes they hinder. What science has shown is the ability we have to change our point of view when we can think about our decisions in a language other than our mother tongue.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.pilarjerico.com\/wp-content\/uploads\/LENGUA_Y_DECISIONES_2_640x463px.png&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;center&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;135px|||&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221;]&nbsp;<br \/>\n[\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#f7ead4&#8243; custom_padding=&#8221;54px|0px|70px|0px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_color=&#8221;rgba(0,0,0,0.1)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Playfair Display|700|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#2b2b2b&#8221; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1.5em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px|&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The last posts of my blog<\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#f7d584&#8243; divider_weight=&#8221;3px&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;80px&#8221; module_alignment=&#8221;center&#8221; height=&#8221;10px&#8221; custom_margin=&#8221;||20px|&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]&nbsp;<br \/>\n[\/et_pb_divider][et_pb_text _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;Poppins||||||||&#8221; text_text_color=&#8221;rgba(0,0,0,0.4)&#8221; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Latest post published on my website. Subscribe to receive them in your email and share them with your friends.<\/p>\n<p>To see all his articles in El Pa\u00eds you can also visit:<span class=\"Apple-converted-space\"> <\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/elpais.com\/autor\/pilar-jerico\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;link EL PA\u00cdS  PILAR JERIC\u00d3&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;17px&#8221; button_icon=&#8221;&#x6a;||divi||400&#8243; button_icon_color=&#8221;#000000&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; animation_style=&#8221;fade&#8221; animation_duration=&#8221;1500ms&#8221; animation_delay=&#8221;100ms&#8221; animation_starting_opacity=&#8221;1%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blog fullwidth=&#8221;off&#8221; posts_number=&#8221;200&#8243; include_categories=&#8221;94,156,4,491,1,3,463,61,556,89,57,485,90,369,406,128,60,92,80,925,574,130,97,419,64,58,81,438,103,863,613,1110,617,445,75,1176,114,59,951&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]&nbsp;[\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#f7ead4&#8243; custom_padding=&#8221;60px|0px|60px|0px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_color=&#8221;rgba(0,0,0,0.1)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0|20px|0|20px|true|true&#8221; use_custom_width=&#8221;on&#8221; width_unit=&#8221;off&#8221; custom_width_percent=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Playfair Display|700|||||||&#8221; header_2_font=&#8221;Playfair Display|700|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#2b2b2b&#8221; header_2_font_size=&#8221;30px&#8221; header_2_line_height=&#8221;1.2em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px|&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;40px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_line_height_tablet=&#8221;&#8221; header_line_height_phone=&#8221;1.2em&#8221; header_line_height_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">The last posts of my blog<\/h1>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#f7d584&#8243; divider_weight=&#8221;3px&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;80px&#8221; module_alignment=&#8221;center&#8221; height=&#8221;10px&#8221; custom_margin=&#8221;||20px|&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]&nbsp;<br \/>\n[\/et_pb_divider][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Poppins||||||||&#8221; text_text_color=&#8221;rgba(0,0,0,0.4)&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.2em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Latest post published on my website. Subscribe to receive them in your email and share them with your friends.<\/p>\n<p>To see all his articles in El Pa\u00eds you can also visit:<span class=\"Apple-converted-space\"> <\/span><\/p>\n<p><span><a href=\"https:\/\/elpais.com\/autor\/pilar-jerico\/\">https:\/\/elpais.com\/autor\/pilar-jerico\/<\/a><\/span><\/p>\n<p><span><\/span><\/p>\n<p><span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0|20px|0|20px|true|true&#8221; use_custom_width=&#8221;on&#8221; width_unit=&#8221;off&#8221; custom_width_percent=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blog fullwidth=&#8221;off&#8221; posts_number=&#8221;22&#8243; include_categories=&#8221;94,156,4,491,1,3,463,61,556,57,89,485,90,369,406,128,60,92,80,925,574,130,97,419,64,58,81,438,103,863,613,1110,617,445,75,1176,114,59,951&#8243; 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theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;Poppins||||||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p style=\"text-align: center;\">\u00a9 Pilar Jerico | <span style=\"color: #666666;\"><span style=\"color: #808080;\"><a href=\"https:\/\/www.pilarjerico.com\/en\/legal-warning\/\" target=\"_blank\" rel=\"noopener\" style=\"color: #808080;\">Legal Notice<\/a><\/span> | <a style=\"color: #666666;\" href=\"https:\/\/pilarjerico.com\/privacidad\/\">Privacy Policy<\/a> | <a style=\"color: #666666;\" href=\"|\" target=\"_blank\" rel=\"noopener\">Purchase Conditions |<\/a>\u00a0<a href=\"https:\/\/www.pilarjerico.com\/en\/cookies-policy\/\" target=\"_blank\" rel=\"noopener\">Cookies Policy<\/a><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blog &nbsp; Latest post published on my website. Subscribe to receive them in your email and share them with your friends. To see all his articles in El Pa\u00eds you can also visit: https:\/\/elpais.com\/autor\/pilar-jerico\/To decide more coldly, think in another language Published on 06\/25\/2018 &nbsp; Would you kill one person to save five? I know, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-9045","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Blog - Pilar Jeric\u00f3 Oficial<\/title>\n<meta name=\"description\" content=\"Read my latest post and discover how much they can contribute to improve your personal and professional life. 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